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Mechanical Requirements
| Ad Sizes | Width | Depth | | Full Page | 4 13/16" | 9 15/16" | | 2/3 Page Vertical | 4 13/16" | 9 15/16" | | 1/2 Page Horizontal | 7 5/16" | 4 7/8" | | 1/2 Page Vertical | 4 13/16" | 7 3/8" | | 1/3 Page Square | 4 13/16" | 4 7/8" | | 1/3 Page Vertical | 2 5/16" | 9 15/16" | | 1/6 Page Horizontal | 4 13/16" | 2 3/8" | | 1/6 Page Vertical | 2 5/16" | 4 7/8" |
Advertisements must be to the exact measurements specified in this rate card. If camera-ready specifications are not met, ads will be modified to meet specifications at the advertiser’s expense.
Bleed Specifications
| Full Page only | Width | Depth | | Full Page trimmed | 8 1/8" | 10 7/8" | | Bleed size | 8 1/2" | 11 1/4" | | Two-Page trimmed | 16 1/4" | 10 7/8" | | Bleed size | 16 5/8" | 11 1/4" |
Production Requirements
Electronic Files: Any advertisements are preferred as electronic files; Macintosh based QuarkXpress, or EPS, TIFF, PDF or Photoshop files. Files are accepted on CD, emailed to art@harrisburgmagazine.com or uploaded to Harrisburg Magazine’s FTP site (call for instuctions). Include all fonts, hi-res images and placed graphics. Include disk directory and digital or laser proof. One color ads must use one of the 4 process colors (cyan, magenta, yellow or black.)
Pub Set Ads
A fully staffed art and production department is available to advertisers for the preparation of their materials. Ad materials must be received on or before space reservation dates listed in the media kit. Advertisers will be billed for production at the following rates; basic design—$65/hr., late materials —$25, modifications—$25. The publisher cannot guarantee proofs or corrections on materials received or approved after published due dates.
Position
Guaranteed Position: Ad placement for specific page: 5% add-on rate for a full page, 15% add-on rate for any lesser size, 6–12 time insertion. Inserts: Insert cards, poly-bag opportunities and gatefolds. Rates and availability on request.
Questions?
If you have any questions concerning the requirements for any materials, please contact the Art Department at 233-0109 ext. 131.
Notes
Live matter cannot be less than 3/8 inch from trim. Bleed sizes above include 1/8 inch beyond trim. |
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